Built on passion.

Magnafire is a digital content house specializing in engaging video from concept development, production, through to delivery. Built on a passion for sharing purposeful stories, we specialize in short-form content and commercials for dynamic brands.

Founded by Darren Rayner in 2015, Magnafire is proudly based in Vancouver. Darren has worked in the film industry for 15 years, with a background in branded content, commercial and documentary. The Magnafire team consists of award-winning story-tellers, producers, creative directors, writers and editors whose work has been featured at film festivals worldwide, and across all digital platforms.

We work closely with our sister company, RightMetric, to gather intelligence using insights derived from online consumer data that helps guide creative decision making.

Darren Rayner

Creative Director | Founder

Jon Hunwick

Post-Production Supervisor

Jan Schuster

Director of Photography

Christian Noel


David Tomiak


Brian Caissie

Camera Operator

Digital content for global brands.