[WATCH] Darren explains why we needed to shut down Québec City to produce Red Bull Purest Line, featuring Finn Iles ➡️
Outcome
This was an exciting shoot back in 2017. Let’s break it down.
The concept was that mountain bike athlete Finn Iles has this laser focus that breaks through the noise, or in this case the busy streets of Quebec City.
If you’ve ever been to Quebec City in the summer, it’s busy. The only time we could get permitted and to avoid crowds was to shoot between 5-7am each day. We had a team responsible for closing the roads and stopping pedestrians, giving us only a couple minutes for each take before we had to reopen. It was definitely challenging trying to get everything in a short window, so we had between 3-5 camera rolling for each take given the fact that we were unsure how many we would get.
To finish it off Finn needed to gap over this canal, so we had the team build a landing, and dress it with grass. It was fun to be able to play a little bit with some set design in the field.